Why do vegans decide to live a vegan lifestyle? Who are these vegans? What does their daily life look like? This social scientific investigation answers these and other questions, analyses the lifestyle of vegans in Germany and illuminates motivation, attitudes, consumer behaviour and biographical experiences.
Paperback, 150 pages
Published: Stuttgart, 2006
Angela Grube (born 1970) is a graduate in education and studied psychology, political science and education science in Duisburg and Bielefeld.